We know that email marketing is great for targeting engaged customers and prospects, but your list can get smaller as contacts unsubscribe or change jobs. How do you grow your list? We’ve got ten speedy tips for you today!
Blog
The latest in news, views and updates: this is And Marketing's take on all things digital marketing.
Read + learn
From user testing to marketing automation, with our take on strategy and planning, we cover it all over on the And Marketing blog. Brush up on marketing knowledge aimed at small business owners, where we explain the jargon and cover the elements that matter to you.
When creating a website, one of the most crucial decisions is the underlying structure. This decision often boils down to choosing between a custom-built website and one based on a pre-designed theme. Each approach offers distinct advantages and disadvantages, tailored to different needs and preferences.
SEO, or Search Engine Optimisation, is the practice of improving a website’s visibility and ranking in search engine results pages (SERPs). SEO covers a whole range of elements, from the words that you choose to put down on each page (which is how most people think of SEO), to technical elements such as metadata and […]
Michelle spent a few days this week at Atomicon – the self-professed “must-attend” sales and marketing conference for small business owners. Here’s her perspective – what she learned, and what actions she’ll be taking from it.
Sustainability is becoming more important to businesses. As well as this obviously being great news for the environment, you can use this when promoting your services. If you are making efforts to do business in a green way – let’s shout about that! Not on your radar? You’re risking being passed over for competitors who […]
Howden digital marketing agency And Marketing has launched phase two of the Visit Howden website for Howden Town Council. A hub of visitor information for everything ‘Howden’, And Marketing first launched the website in January 2024, with events, things to do and community sections aimed at both tourists and locals alike. Phase two of the […]
Digital consultancy, Golden Marzipan, really understands how to effect change in social housing organisations. Over the two years we’ve worked with Golden Marzipan, we’ve carried out all kinds of marketing activities for them, with the aim of both engaging their current clients and raising brand awareness to their target audience.
The UK small business scene is a vibrant one, but competition is fierce. Limited resources often mean wearing multiple hats and struggling to keep up with marketing demands. This is where AI (Artificial Intelligence) steps in, offering a game-changing advantage.
And Marketing has been named the winner of the Micro Business Award for the Yorkshire and The Humber FSB Celebrating Small Business Awards 2024.
