SEO, or Search Engine Optimisation, is the practice of improving a website’s visibility and ranking in search engine results pages (SERPs). SEO covers a whole range of elements, from the words that you choose to put down on each page (which is how most people think of SEO), to technical elements such as metadata and […]
Author: Michelle Millar
Michelle spent a few days this week at Atomicon – the self-professed “must-attend” sales and marketing conference for small business owners. Here’s her perspective – what she learned, and what actions she’ll be taking from it. Michelle MillarDirector of And Marketing. An enthusiastic, creative and proficient marketer with comprehensive experience in B2B and B2C. Proven
Sustainability is becoming more important to businesses. As well as this obviously being great news for the environment, you can use this when promoting your services. If you are making efforts to do business in a green way – let’s shout about that! Not on your radar? You’re risking being passed over for competitors who
Howden digital marketing agency And Marketing has launched phase two of the Visit Howden website for Howden Town Council. A hub of visitor information for everything ‘Howden’, And Marketing first launched the website in January 2024, with events, things to do and community sections aimed at both tourists and locals alike. Phase two of the
Digital consultancy, Golden Marzipan, really understands how to effect change in social housing organisations. Over the two years we’ve worked with Golden Marzipan, we’ve carried out all kinds of marketing activities for them, with the aim of both engaging their current clients and raising brand awareness to their target audience. Michelle MillarDirector of And Marketing.
Digital marketing campaigns for social housing consultantsRead More »
The UK small business scene is a vibrant one, but competition is fierce. Limited resources often mean wearing multiple hats and struggling to keep up with marketing demands. This is where AI (Artificial Intelligence) steps in, offering a game-changing advantage. Michelle MillarDirector of And Marketing. An enthusiastic, creative and proficient marketer with comprehensive experience in
Punching above your weight: How AI marketing tools can help small businesses thriveRead More »
And Marketing has been named the winner of the Micro Business Award for the Yorkshire and The Humber FSB Celebrating Small Business Awards 2024. Michelle MillarDirector of And Marketing. An enthusiastic, creative and proficient marketer with comprehensive experience in B2B and B2C. Proven ability to strategise, plan and deliver targeted marketing campaigns, capturing and analysing
Small businesses often have limited resources, meaning they need to get the absolute maximum value from their time and money. Repurposing content is a cost-effective strategic approach for small business owners to achieve efficiency, wider reach, and consistent messaging across various channels. Michelle MillarDirector of And Marketing. An enthusiastic, creative and proficient marketer with comprehensive
How does repurposed content make the most of my resources?Read More »
And Marketing is a finalist for the Self-employed/Micro Business of the Year award in the Goole & Howdenshire Business Excellence Awards. This is the third year running that we’ve made it to the finals of these awards. Michelle MillarDirector of And Marketing. An enthusiastic, creative and proficient marketer with comprehensive experience in B2B and B2C.
Goole & Howdenshire Business Excellence Awards 2024 finalistRead More »
Brace yourselves, email users! February 2024 marks a new era in inbox defence, courtesy of Google and Yahoo’s joint assault on spam and phishing. Get ready for cleaner inboxes, less hassle, and a much safer digital space. But what exactly is brewing in the email sphere? Michelle MillarDirector of And Marketing. An enthusiastic, creative and